The Nasdaq Stockholm-listed Scout Gaming has now officially brokered a brand new deal in partnership with Betway which will see them launch its fantasy sports product with the online gambling operator in African gaming markets.
Betway, along with its partners will now have full access to the full portfolio which Scout has to offer, where they will begin to roll out fantasy sports services in the coming weeks.
With further terms of the agreement not being disclosed, Scout has said that the new deal has the potential to be expanded over into other markets. Africa are the initial focus for the partnership. However, Betway are now currently active in other markets such as South Africa, Uganda, Kenya, Nigeria, Zambia and Ghana.
Scout’s chief executive Andreas Ternstrom said: “We are proud that Betway’s African licensee partner selected us as their fantasy sports partner; they have quickly become market leaders in the region and we are looking forward to support them as they expand.”
Scout has also stated that the new deal is not one which is expected to have a material impact on revenue for 2019, however it has the potential to have a significant effect on revenue in future years, with it all depending on the speed of roll-out in the region.
Last month saw Scout broker a deal which saw the launch of a daily fantasy sports platform with a leading media partner later this year, with the terms of a new framework agreement in partnership with Eurovision Sport.
Scout has entered a deal with the division of the European Broadcasting Union. This is the alliance of public service media groups, where they have a 116 member organisations in 56 countries. They also operate over 2,000 television, radio and online channels and services.
The agreement stipulated that Scout will provide platform licences to Eurovision Sport, its partners and EBU Members.